Marcus Academy — Privacy Policy

Legal Information

Privacy Policy

Effective Date: January 1, 2026 Last Updated: June 2, 2026
Your Privacy Matters

Marcus Academy LLC ("we," "us," or "our") is committed to protecting your privacy. This Privacy Policy explains what information we collect, how we use it, and what rights you have regarding your personal data when you visit our website or use our services.

01Introduction

This Privacy Policy applies to all information collected through our website marcus.academy, our educational platform, and any related services offered by Marcus Academy LLC, a company registered in the Commonwealth of Virginia, United States.

By accessing or using our services, you acknowledge that you have read and understood this Privacy Policy and agree to the collection and use of your information as described herein.

02Information We Collect

We collect several types of information to provide and improve our services:

Information You Provide Directly

  • Account Information: Name, email address, phone number, country of residence
  • Payment Information: Billing address, credit/debit card details (processed securely by our payment provider — we do not store full card numbers)
  • Communication Data: Messages you send through contact forms, support requests, or email
  • Program-Related Information: Responses to questionnaires, lifestyle assessments, or worksheets within the program

Information Collected Automatically

  • Device & Browser Data: IP address, browser type, operating system, device identifiers
  • Usage Data: Pages visited, time spent on pages, links clicked, referring website
  • Location Data: Approximate geographic location based on IP address
  • Cookies & Similar Technologies: See Section 6 for details

Information from Third Parties

  • Analytics providers (e.g., Google Analytics)
  • Advertising platforms (e.g., Meta/Facebook Pixel)
  • Payment processors (transaction confirmation only)

03How We Use Your Information

We use the information we collect for the following purposes:

Service Delivery
Provide access to the Marcus Academy program, process payments, deliver educational materials, and manage your account.
Communication
Send program updates, respond to inquiries, provide customer support, and send administrative notifications.
Marketing
With your consent, send promotional content, newsletters, and information about new programs. You may unsubscribe at any time.
Improvement
Analyze how users interact with our platform to improve content, design, and overall user experience.
Legal Compliance
Comply with applicable laws, respond to legal requests, and protect our rights and the rights of others.

04Legal Basis for Processing

If you are located in the European Economic Area (EEA), United Kingdom, or other regions with data protection laws, our legal basis for processing your personal data depends on the specific information and the context:

  • Contractual Necessity: To fulfill our agreement when you purchase or use our services
  • Legitimate Interests: To improve our services, prevent fraud, and ensure platform security
  • Consent: For marketing communications, certain cookies, and other optional processing activities
  • Legal Obligation: To comply with applicable laws and regulations

05Sharing Your Information

We do not sell, rent, or trade your personal information to third parties. We may share your information only in the following limited circumstances:

Service Providers

We work with trusted third-party service providers who help us operate our business, including:

  • Payment processors (e.g., Stripe, PayPal)
  • Email service providers (e.g., FluentCRM, Mailchimp)
  • Hosting and infrastructure providers (e.g., Hostinger)
  • Analytics services (e.g., Google Analytics)
  • Advertising platforms (e.g., Meta/Facebook)

These providers only have access to your information as needed to perform their services and are required to maintain its confidentiality.

Legal Requirements

We may disclose your information if required by law, court order, or government request, or to protect our legal rights, safety, or property.

Business Transfers

In the event of a merger, acquisition, or sale of assets, your information may be transferred as part of the transaction. You will be notified of any such change.

06Cookies & Tracking Technologies

Our website uses cookies and similar tracking technologies to enhance your experience. Cookies are small data files stored on your device.

Types of Cookies We Use

  • Essential Cookies: Required for the website to function properly (e.g., login, security)
  • Analytics Cookies: Help us understand how visitors interact with our site (e.g., Google Analytics)
  • Marketing Cookies: Used to deliver relevant advertisements (e.g., Meta Pixel)
  • Functional Cookies: Remember your preferences and settings

You can manage or disable cookies through your browser settings. However, disabling certain cookies may affect the functionality of our website.

07Data Security

We implement appropriate technical and organizational measures to protect your personal information against unauthorized access, alteration, disclosure, or destruction. These measures include:

  • SSL/TLS encryption for data transmission
  • Secure servers and access controls
  • Regular security assessments and updates
  • Restricted access to personal data on a need-to-know basis
  • Payment processing through PCI-compliant providers

However, no method of transmission over the Internet or electronic storage is 100% secure. While we strive to protect your information, we cannot guarantee absolute security.

08Data Retention

We retain your personal information only for as long as necessary to fulfill the purposes outlined in this Privacy Policy:

  • Account Data: Retained for as long as your account is active
  • Payment Records: Retained for 7 years for tax and accounting purposes (as required by U.S. law)
  • Marketing Data: Retained until you unsubscribe or request deletion
  • Support Communications: Retained for up to 3 years

You may request deletion of your data at any time by contacting us at info@marcus.academy, subject to applicable legal requirements.

09Your Privacy Rights

Depending on your location, you may have the following rights regarding your personal information:

Right to Access
Request a copy of the personal data we hold about you.
Right to Correction
Request correction of inaccurate or incomplete information.
Right to Deletion
Request deletion of your personal data, subject to legal exceptions.
Right to Portability
Receive your data in a structured, commonly used format.
Right to Object
Object to certain processing of your personal data.
Right to Restrict
Request restriction of processing in certain circumstances.

To exercise any of these rights, please contact us at info@marcus.academy. We will respond to your request within 30 days.

10California Residents (CCPA)

If you are a California resident, you have additional rights under the California Consumer Privacy Act (CCPA):

  • Right to Know: Request information about the categories and specific pieces of personal information we collect, use, and disclose
  • Right to Delete: Request deletion of your personal information
  • Right to Opt-Out: Opt out of the sale of personal information (Note: we do not sell personal information)
  • Right to Non-Discrimination: You will not receive discriminatory treatment for exercising your privacy rights

To exercise your CCPA rights, contact us at info@marcus.academy with the subject line "CCPA Request."

11European Residents (GDPR)

If you are located in the European Economic Area (EEA), United Kingdom, or Switzerland, the General Data Protection Regulation (GDPR) applies to the processing of your personal data.

In addition to the rights listed in Section 9, you have the right to:

  • Lodge a complaint with your local data protection authority
  • Withdraw consent at any time where processing is based on consent
  • Be informed about the use of automated decision-making (we do not use automated decision-making that significantly affects you)

For all GDPR-related inquiries, please contact our team at info@marcus.academy.

12International Data Transfers

Marcus Academy LLC is based in the United States. If you access our services from outside the United States, your information will be transferred to, stored, and processed in the U.S. or other countries where our service providers operate.

When we transfer personal data from the EEA, UK, or Switzerland to countries outside these regions, we ensure appropriate safeguards are in place, such as:

  • Standard Contractual Clauses approved by the European Commission
  • Service providers certified under recognized privacy frameworks
  • Other lawful transfer mechanisms under applicable data protection laws

13Children's Privacy

Our services are not directed to individuals under the age of 18. We do not knowingly collect personal information from children under 18.

If we become aware that we have collected personal information from a child under 18 without verified parental consent, we will take steps to delete that information promptly. If you believe a child has provided us with personal information, please contact us immediately at info@marcus.academy.

14Third-Party Services & Links

Our website and platform may contain links to third-party websites, services, or integrations. We are not responsible for the privacy practices or content of these external sites.

We encourage you to review the privacy policies of any third-party services before providing them with your information.

Common third-party services used on our platform include:

  • Google Analytics — website analytics
  • Meta Pixel (Facebook) — advertising and conversion tracking
  • Payment Processors — secure payment processing
  • FluentCRM — email marketing and communications

15Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices, legal requirements, or service updates. The "Last Updated" date at the top of this policy will reflect the most recent changes.

For significant changes, we will notify you via email or through a prominent notice on our website. Your continued use of our services after such changes constitutes your acceptance of the revised policy.

16Contact Us

If you have any questions, concerns, or requests regarding this Privacy Policy or our data practices, please contact us using the information below. We are committed to responding to all inquiries promptly.